What has this got to do with Call Answering or Virtual Office services? Short answer: not a lot. I’m a great believer in the concept of “The Aggregation of Marginal Gains” that proved most successful for Sir Dave Brailsford at British Cycling, Team GB and Team Sky.
However – how many times have you seen the concept used to sell Consultancy or similar services where by a small increase here, and a marginal increase here of just 5%, and increase conversions at this point by only 10% and if you increase visitors by just 7% and hey presto profits are up by over 300%. Amazing!
Be warned: I’ve never seen it happen in practice – has anyone out there any first-hand experience?
Here are some tips on saving petrol which may not increase your profit by much but may be the first in a series of small but important marginal gains. The source for these was a delivery driver for one of the main petrol providers that I got talking to:
1) Only buy fuel in the early morning when the ground temperature is still cold.
All service stations have their storage tanks buried below ground. The colder the ground the more dense the petrol, when it gets warmer petrol expands, so buying in the afternoon or in the evening…. your litre is not exactly a litre.
2) When you’re filling up do not squeeze the trigger of the nozzle to fast mode.
If you look you will see that the trigger has three (3) stages: low, middle and high.
You should be pumping on low mode, minimizing the vapours that are created while you are pumping. All hoses at the pump have a vapour return. If you are pumping on the fast rate, some of the liquid that goes to your tank becomes vapour. Those vapours are being sucked up and back into the underground storage tank so you’re getting less worth for your money.
3) One of the most important tips is to fill up when your Petrol tank is HALF FULL.
The reason for this is the more Petrol you have in your tank the less air occupying its empty space.
Petrol evaporates faster than you can imagine. Petrol storage tanks have an internal floating roof and serves as zero clearance between the Petrol and the atmosphere, minimizing evaporation.
4) And finally: if there is a petrol truck pumping into the storage tanks when you stop to buy Petrol, DO NOT fill up; most likely the petrol is being stirred up as the Petrol is being delivered, and you might pick up some of the dirt that normally settles on the bottom.
There are lots of ways STAR Virtual Office can save you money – and buy you some precious time. Please feel free to call Bryan or Kieron on 01933 462 130.